When the Indian Premier League launched in 2008, it did not just create a new cricket competition. It created a new model for how cricket could be organized, packaged, and consumed on a global scale. The IPL brought international stars together with domestic talent, placed them into city-based franchise teams, and surrounded the entire spectacle with entertainment that matched the cricket in...

When the Indian Premier League launched in 2008, it did not just create a new cricket competition. It created a new model for how cricket could be organized, packaged, and consumed on a global scale. The IPL brought international stars together with domestic talent, placed them into city-based franchise teams, and surrounded the entire spectacle with entertainment that matched the cricket in...